Thanks for visiting my blog. This is where I share my research discoveries, new solutions, interesting interviews, photos, videos, and observations from my travels.
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While Gen Z shares in the story that they clearly feel overwhelmed by all of the changes and lost opportunities that the pandemic has brought to them, the future is still bright for this inspiring generation that has navigated an incredibly difficult time.
This moment in time is important for understanding Gen Z as both renters and trendsetters because they comprise the entire cohort of emerging adult renters (ages 18 to 25) and are driving not only rental trends but mobility trends, community amenities, and so much more in the rental market!
I just delivered my first *in-person* keynote in 2021!! It felt amazing to be in front of an in-person audience–and I got a standing ovation! Read about my experience and learnings from the event.
For many in Gen Z, COVID-19 brought not only a pandemic but a huge economic headwind that they will now face for years as they seek to get back on track or make entirely new career and life plans.
What I shared on national TV with Fox Business to help business leaders understand the next wave of consumers who can unlock growth and innovation—now and for decades to come: Gen Z.
I shared with the BBC how generations use style–fashion and otherwise–to differentiate and set themselves apart from their parents’ and other generations’ identities.
I shared with SHRM how it is essential for HR managers and leaders to communicate effectively during these times, even when in a fully-virtual setting.
I shared with S&P Global how important it is for companies to position themselves to win Gen Z consumers now—and how some companies are already succeeding.
In this research-driven article in MarketWatch, I shared with exactly what you need to know to connect to Gen Z now by keeping these key trends in mind.
I shared with Business Insider a trove of our latest research-based insights about the pandemic’s impact on Millennials, including the growing divide between “Me-llennials” vs. “Mega-llenials” and why it matters.
I am thrilled to share that our new book, Zconomy: How Gen Z Will Change the Future of Business, was named a Top 10 Business Book in Forbes! This is incredibly exciting for Dr. Villa and me. Read an excerpt from the Forbes.com article.
The feature story in Texas CEO Magazine focused on an interview with Denise Villa, Ph.D., and me and covered the surprising research-based insights and strategies from our definitive book about Gen Z, Zconomy.
To help leaders understand, engage, and innovate to serve each generation during this unprecedented time, CGK released several executive reports featuring the most important findings from our cross-generational studies during the COVID-19 pandemic.
I’ve come to love the virtual presentation experience, but I must admit I’ve missed speaking in front of a live audience. So, when a repeat client asked if I would keynote their in-person, hybrid event, I said yes!
After two years of work, we were incredibly excited to finally see Zconomy published by HarperCollins and even more excited when it became a #1 New Release on Amazon!
I am excited to share the biggest news of my speaking career! I was inducted into the Speaker Hall of Fame! Check out the fun, short video from the awards ceremony.
When large in-person gatherings cannot be held, a spectacular virtual speaker can make all the difference in keeping engagement levels high and driving results. I look forward to working with you to deliver an amazing virtual event!
I was recently interviewed by Yahoo! News to discuss several important topics affecting Gen Z. Using CGK’s latest research, I shared about CGK’s work investigating Gen Z’s behaviors in the midst of a pandemic, worldwide protests, and a rapidly changing economic reality that leaders are working hard to stay ahead of.
Kathryn Lundstrom from Adweek recently spoke with me to discuss the state of Gen Z. I shared CGK’s latest national Gen Z research findings, in partnership with WP Engine, specific to Gen Z’s relationship with technology, society, and how they behave as consumers.
I was recently interviewed by Yahoo! News to discuss several important topics affecting Gen Z. Using CGK’s latest research, I shared about CGK’s work investigating Gen Z’s behaviors in the midst of a pandemic, worldwide protests, and a rapidly changing economic reality that leaders are working hard to stay ahead of.
