Archive for the ‘Gen Z’ Category

Zconomy Was Featured on Forbes List of Top Four Books to Help You Reach New Levels of Success

Generation Z is the fastest growing generation in the workforce today, the most valuable generation of emerging consumers, and the greatest driver of technology adoption around the world. Dr. Denise Villa and I researched and co-wrote Zconomy to help leaders in every industry, of every generation, in all geographies best prepare for, understand, and unlock the extraordinary potential of Gen Z at this pivotal time in their emergence. 

Gen Z Leadership Research

Gen Z Investors Have Been Hit Hard by the Stock Market and Cryptocurrency Crash and are Rethinking Their Investment Approach

The current stock market crash and cryptocurrency winter are a shock to every generation, but could be especially formative to Gen Z as they move forward as investors. It’s critically important that the generation not give up on investing but learn from this experience and apply lessons to become better investors as Gen Z has the most time to compound their gains of any adult generation right now!

Gen Z Investing Research

Gen Z and the Great Resignation? It turns out many Gen Z workers are thinking about their next job. Are you doing what it takes to keep them? Watch my Yahoo! Finance interview to hear CGK’s surprising discoveries into Gen Z workforce trends

One new trend to pay close attention to that we are studying at CGK: Ghosting. This is what happens when an employee is hired, agrees to show up to work, but then never arrives on the first day of work. Yes! This happens. And right now, it is happening a lot and creating tremendous frustration for employers. At some point, the employer-employee dynamic will likely change and become more balanced, but for the foreseeable future, ghosting is likely to stick around—so we need to take action to get new hires to stick around, too!  

Gen Z Research Workforce

My unexpected adventure from a college dorm room back to speaking at that same college—and the BIG lessons I learned the hard way

I wanted to make the most of coming full circle back to where it all started. So I took a big risk while back on campus. Right before my informal speech I decided to try something I’ve never done before as a speaker. I had ZERO idea how it would work out. That risk ended up reframing how I saw my own story, my own journey, my own decisions, and how I’ve grown. 

Gen Z Generations Keynote Speaking

On BBC Debating if Gen Z is Actually “Weaker” Than Older Generations. My answer may surprise you.

The reality is that Gen Z is coming of age facing a variety of challenges that other generations have not faced at the same life stage, most notably the Covid-19 pandemic and the always-on pressure of social media directly to their smartphone. Add in the mental-health challenges of social distancing and isolation during the pandemic, distance-learning challenges, and all the formative elements of young adulthood, and it’s easy to see why the generation is feeling like it’s a challenging time.

Gen Z Generations Media Research

The Lasting Changes Ahead for Generation Z—aka Generation COVID

The COVID pandemic is the generation-defining event for Gen Z. The effects of the pandemic will shape the rest of Gen Z’s lives. Recently, I spoke with AXIOS to share The Center for Generational Kinetics’ latest research on the challenges many in Gen Z are experiencing as they move further through the pandemic (and, hopefully, enter the post-pandemic period!).

Gen Z Generations Research

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