How Millennials and Gen Y Will Change Our World



As Consumers, Citizens, and Employees



With 80 million in the U.S. alone, Millennials (AKA Gen Y) are now the most influential generation in your marketplace, workplace, and community. Jason Dorsey is the leading expert on Millennials and the emerging generation after them, known as Gen Z or iGen. Check out his insider perspective, cutting-edge research, and extensive frontline experience. Contact Jason to see how he can help solve your challenges with Millennials.

Sizzle Reel

Millennials and Gen Y



Consumers, Citizens and Employees

Millennials and Generation Y are becoming the most influential generation of consumers, citizens and employees. Jason Dorsey is the expert on Millennials and Generation Y. He brings an insider’s perspective, cutting-edge research and extensive frontline experience.

Latest Research on Millennials and Gen Y


Jason and the team at The Center for Generational Kinetics lead groundbreaking research studies each year. Click on the blue tiles to access the latest national studies about Millennials and Gen Y.

WHAT FINANCIAL ADVISORS NEED TO KNOW ABOUT MILLENNIALS
WHAT FINANCIAL ADVISORS NEED TO KNOW ABOUT MILLENNIALS
WHAT FINANCIAL ADVISORS NEED TO KNOW ABOUT MILLENNIALS

Millennials think differently about investing and retirement than other generations. What do financial advisors need to know? Click the link to find out.

» Choose
RESEARCH ON MILLENNIALS AND NEW TRAVEL TRENDS
RESEARCH ON MILLENNIALS AND NEW TRAVEL TRENDS

Millennials are the fastest growing group of travelers in the world. Click to read the Top 10 surprising travel habits our research discovered.

» Choose

Top 10 Millennial FAQ
& Top Gen Y Myths


See Jason’s answers to the Top 10 Millennial Questions. He also reveals the Top 3 Gen Y Myths that you need to know—and that Baby Boomers love to share.

THE TOP 10 MILLENNIAL &
GEN Y QUESTIONS ANSWERED
THE TOP 10 MILLENNIAL &
GEN Y QUESTIONS ANSWERED

Jason answers the Top 10 Millennial & Gen Y Questions. Discover their age, demographics and must-know characteristics.

» Choose
3 GEN Y MYTHS BOOMERS LOVE TO SHARE

The Leading White Papers on Millennials


Millennials are the fastest growing generation of customers, influencers, and employees. Click on the blue tiles to get the latest white papers by Jason Dorsey and The Center for Generational Kinetics. Contact us here so we can create a white paper for you!

MILLENNIALS AND DIGITAL GIFTING
MILLENNIALS AND DIGITAL GIFTING

Digital gift giving and messaging is rapidly evoloving. Click to read which critical drivers our research discovered have the maximum impact.

» Choose
HOW TO UNLOCK MILLENNIAL TALENT AT WORK
How to unlock millenial talent at work
HOW TO UNLOCK MILLENNIAL TALENT AT WORK

Jason reveals the 6 key insights to unlock the potential of Millennials as employees, managers and leaders.

» Choose

Webinars About Millennials and Gen Y


Millennials work, communicate, and shop differently than other generations. How will you capture their attention? Find out how to win Millennials and Gen Y as consumers and employees in these webinars hosted by Jason Dorsey.

HOW MILLENNIALS BUY DIFFERENTLY THAN YOU
HOW MILLENNIALS BUY DIFFERENTLY THAN YOU

This webinar reveals how social media and online reviews affect Millennial purchases—and what you can do now to get Gen Y to buy from you. Contains data sponsored by Bazaarvoice.

» Choose
HOW TO HIRE AND MANAGE MILLENNIAL EMPLOYEES
How to hire and manage millennial employees
HOW TO HIRE AND MANAGE MILLENNIAL EMPLOYEES

Jason shares research-based insights into multigenerational workforces, including recruiting, retention, communication and what will make a Millennial employee quit on the spot.

» Choose