About Jason Dorsey

“Jason Dorsey is one of the most compelling
and engaging speakers I’ve come across
in my career.

In fact, ‘speaker’ does not adequately describe Jason, who is equal parts researcher, social anthropologist and entertainer.”

Stephen Cannon, President & CEO
Mercedes-Benz USA

Jason Dorsey wrote his first bestselling book at age 18. He’s the most sought-after Millennials and Gen Z researcher and speaker, receiving over 1,000 speaking requests each year.

Jason’s gift is solving tough generational challenges for companies and leaders through custom research, results-based consulting, and his acclaimed presentations. He delivers practical solutions grounded in research that drive measurable results for clients.

Jason has been featured as a generational expert on 60 Minutes, 20/20, The Today Show, The Early Show and over 100 more TV interviews. Adweek calls Jason a “research guru” and The New York Times featured him in its cover story on marketing to Millennials.

Jason’s repeat clients include industry leaders such as Mercedes-Benz, Four Seasons Hotels, SAS, Wells Fargo, VISA, and many more. Jason has headlined speaking events from India and Egypt to Ireland, Chile, Canada, Norway, and all 50 US states.

More than 1,000 Standing Ovations

The #1 generational speaker, Jason has received more than 1,000 standing ovations » What Jason’s clients say » What Jason’s clients say » What Jason’s clients say » What Jason’s clients say » What Jason’s clients say » What Jason’s clients say from audiences as large as 16,000. Delivered in his unique high energy speaking style, Jason’s customized presentations feature brand-new research and ready-to-use, practical actions designed to drive measurable results. He’s funny, too.

A key takeaway for audiences: Generations are not boxes, but powerful clues that drive measurable results. More sales. Better leaders. Faster innovation.

Jason brings a new take on generations to 16,000 business owners. His speech received a huge standing ovation!

Researcher and Strategist on Millennials and Gen Z

Jason is the Co-Founder and Millennials Researcher at The Center for Generational Kinetics. The Center is the premier Millennials and Gen Z research, speaking, and solutions firm with over 150 clients per year. Jason leads The Center’s team of PhD researchers as they solve complex generational challenges while uncovering hidden trends and truths.

The Center’s research and solutions clients range from global banks and software companies to automakers, consumer brands, and private equity firms.

The Center’s ongoing quantitative and qualitative research, diverse client base, and frontline analysis of original data keeps Jason’s clients ahead of the curve.

Bestselling Millennials Author

Jason wrote his first bestselling book at age 18. His most recent books are Y-Size Your Business
and My Reality Check Bounced!

Award-winning Entrepreneur

Jason won the “Austin Under 40 Entrepreneur of the Year” Award at age 25, one of the youngest winners ever. He now serves as a board member and advisor to CEOs at venture-backed companies that are leveraging generational trends to grow faster in crowded markets.

And, yes, he loves to Snapchat his mom.

And when he’s not working?

He’s probably wearing flip-flops and enjoying Tex-Mex with friends.

Find out for sure. Connect with Jason now on: Facebook | LinkedIn | Twitter | Instagram

Jason delivering his groundbreaking TEDx talk on the generation after Millennials, known as iGen or Gen Z. He received a rousing standing ovation! 

Click to read about The Center’s groundbreaking research on Gen Z in this Washington Post feature story.

Jason brings a new take on generations to 16,000 business owners. His speech received a huge standing ovation!


Jason is the go-to guy on Millennials. Click to watch him onThe Early Show.

Jason’s speaking and research takes him around the world. He’s headlined speaking events from India and Mexico to Norway and Egypt.



Jason Dorsey is a thought leader on Millennials, Gen Y and bridging generations.
Jason Dorsey teaches leaders how to make each generation in their workplace and marketplace a competitive advantage. He helps managers bridge generational disconnects, leaders increase innovation across generations, and marketers drive sales based on cross-generation best practices. With four generations in the workplace, and five or more in the marketplace, Jason’s message delivers results.

Speaking: No PowerPoint Necessary
Recognized as The Gen Y Guy®, Jason is an acclaimed generational keynote speaker, Millennials author, and award-winning Gen Y entrepreneur. His trademark speaking style—which doesn’t include PowerPoint—has taken him to all 50 states and as far away as Egypt, Finland, Spain, and India. Fortune 500 clients repeatedly hire Jason to solver their generational challenges because his message is engaging, actionable, and bottom-line focused. The numbers speak for themselves: 2,000 keynote speeches in 14 years—and standing ovations from audiences as large as 13,000.

Add your event to the 120 executive summits, high-profile meetings, and international conferences Jason keynotes annually.

Media: The Gen Y Guy Says It How It Is—and sometimes without vowels
A proud member of Gen Y (who texts his mom every day), Jason has been featured as a Millennials and generational expert on 60 Minutes, 20/20, The Today Show, The View, in Fortune Magazine, The Wall Street Journal and over 100 other media outlets. Jason draws on his unique perspective as a member of Gen Y who has spoken with 400,000 of his peers on issues ranging from workplace beliefs and education preferences to online shopping habits.

Jason is also known for memorable Millennials quotes, like this one published in the Wall Street Journal,
“Yes, if I go into a hardware store, I want advice from someone over age 60, because he could build my house with a screwdriver. But if I walk into an Apple store, I want the young person with blue hair and stretched earlobes, because he can talk to my computer.”
To schedule a media interview with Jason as your generational expert, click here.

And The Award Goes To…the guy who started out sleeping on a floor

Like the majority of his generation, Jason wanted to own his own business. He just started, well, early. At age 18, and a Junior at the University of Texas at Austin Business Honors Program, Jason authored and self-published his first Gen Y book, Graduate to Your Perfect Job, in his college dorm room. Publishing his own book landed Jason $50,000 in debt and sleeping on the floor of a tiny garage apartment. He never felt more alive, vulnerable—or in hot water with his parents.

Through hard work and innovation Jason turned his first book into a full-service Milllennials speaking, training, and consulting organization. He won the Austin Under 40 Entrepreneur of the Year Award at age 25—one of the youngest winners ever. This moment was even more meaningful because his 82-year-old grandfather flew in for the ceremony.
Since taking the risk to write and publish his first book for Millennials in his college dorm room, Jason’s books have sold more than 250,000 copies. Here are his books in order of most recent publication:

Y-Size Your Business: How Gen Y Employees Can Save You Money and Grow Your Business
In Y-Size Your Business, Jason shares more than 50 best practices for employing Millennials and Gen Y. These best practices increase on-the-job performance, reduce operational costs, and strengthen Gen Y employee loyalty.

My Reality Check Bounced!: The Gen Y Guide to Cashing In On Your Real-World Dreams
My Reality Check Bounced! is Jason’s peer-to-peer guide for Millennials to find success and meaning in the real world. This book helps Millennials and Gen Y conquer their fears, get a head start on a great career, and find a motivating life direction.

Where is Jason Now?
Probably drinking coffee or eating Tex-Mex with friends. Find out for sure by connecting with Jason on:.

  • Twitter: Twitter.com/jasondorsey
  • LinkedIn: LinkedIn.com/in/jasondorsey
  • Facebook: Facebook.com/JasonRyanDorsey

At age 20, Jason keynoted his first national conference for 5,000 people with First Lady Barbara Bush. Notice Jason was still wearing braces!

Jason with President Clinton. At age 21, Jason was the youngest person appointed to serve on the board of Directors for the National Campaign Against Youth Violence.

Yes, Jason knows how to rock the socks.

Jason with family after winning the Austin Under 40 Entrepreneur of the Year at age 25! The best part was Jason’s 80-year-old grandfather was at the event.