We led a national study to uncover the answer!
In our study, The State of Gen Z 2018, we found that over 30% of Gen Z feels uncomfortable if they’re away from their phone for more than 30 minutes! Digging deeper, a portion of Gen Z feel uncomfortable in an even shorter time frame.
Gen Z’s dependence on their smartphones is already impacting our clients in everything from employee engagement and workplace norms to getting Gen Z’s attention when marketing a product or service. Not to mention Gen Z at school and college.
Watch the video for more…
To see all the findings, including Gen Z’s views on technology, spending, and employment, download your free copy of the State of Gen Z 2018 from The Center for Generational Kinetics here.
Thank YOU and together we will unlock the potential of every generation!
I’m inspired by your interest in Gen Z and my mission to separate generational myth from truth through data. Please reach out to me if you’d like me to speak at an event or talk about leading custom research that shows you how to unlock the potential of this generation.
This event was special because I got to speak directly to the leaders who make it happen at every store in North America—and a throughline for the entire event was unlocking generational potential!
Consulting Gen Z Generations Leadership Millennials Millennials (Gen Y) Trends Zconomy Zillennials
I got to share my latest Gen Z consumer discoveries—and there are a lot of them!—as well as how we’re seeing hidden Gen Z trends reshape markets, consumer expectations, and workforce realities
Consulting Gen Z Generations Leadership Millennials Millennials (Gen Y) Trends Zconomy Zillennials
