Millennials are Changing How We Buy

Do Millennials have money to spend? 

Millennials, also known as Gen Y, have the greatest lifetime value of any consumer, but do they have money to spend now? And how in the world do they make purchasing decisions?

In my CNBC Closing Bell interview, I reveal that Millennials are entering a never-before-seen life stage, which has changed when they make major purchases. I also talk about Millennials’ dependence on technology and how it has altered how they make purchases, from their coffee to their cars.

Millennials are influencing how every other generation buys today, including yours. Watch to see for yourself.

Schedule a Media Interview

I love sharing data and research-driven insights with the media to separate generational myth from truth! To schedule an interview with me, please contact my team.

Media Millennials (Gen Y)


You may also be interested in:

Gen Z and the Great Resignation? It turns out many Gen Z workers are thinking about their next job. Are you doing what it takes to keep them? Watch my Yahoo! Finance interview to hear CGK’s surprising discoveries into Gen Z workforce trends

One new trend to pay close attention to that we are studying at CGK: Ghosting. This is what happens when an employee is hired, agrees to show up to work, but then never arrives on the first day of work. Yes! This happens. And right now, it is happening a lot and creating tremendous frustration for employers. At some point, the employer-employee dynamic will likely change and become more balanced, but for the foreseeable future, ghosting is likely to stick around—so we need to take action to get new hires to stick around, too!  

Gen Z Research Workforce

You Might Be Wondering: Does Our Speaking and Research Drive Results? Video Proof: Repeat Client Shares Their Experience Solving Generational Challenges

I love working with repeat clients because I get to know their team, culture, challenges, opportunities, and strengths over a long period. Going into the details with clients and working with their teams consistently also builds momentum for action, buy-in, trust, innovation, and results across their organization.

Generations Keynote Speaking Workforce

Invite Jason to speak at your in-person or virtual event.

Request Speaking Info